Google Ads and Meta Ads managementGoogle and Meta campaigns that bring customers, not just clicks.
Advertising without strategy or tracking burns your budget on clicks that never buy. We create and manage your campaigns so customers reach your WhatsApp and CRM directly, and you only decide how much to invest.
Campaign engine: Google Ads and Meta Ads turned into leads
In a nutshell
Your advertising, managed by experts and connected to your sales.
We create, manage and optimize your advertising on Google Ads, Facebook and Instagram. We track every step, from the ad to the WhatsApp conversation, and connect every lead to your CRM. You focus on serving and selling, and you decide the budget; we make every dollar work harder.
Leads ready to follow upProspects reach your WhatsApp, email or CRM with their details, with no manual steps.
Budget under controlYou know how much you invest, how many leads you get and what each one costs.
Better every weekWe adjust audiences, ads and bids using real data, not guesswork.
06 services
What this service includes
These are the specific services you can hire. We combine them based on what your operation needs.
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01
Google Ads
Show up when someone searches for what you sell, right when they intend to buy.
Keyword search campaigns
Performance Max and Display
YouTube ads
Call, location and lead form assets
02
Meta Ads (Facebook and Instagram)
Reach your ideal customer by interests, location and behavior, with ads that start conversations.
Click-to-WhatsApp campaigns
Instant lead forms
Remarketing to past visitors
Lookalike audiences of your best customers
03
Strategy and targeting
Before spending, we define who we talk to, with which offer and how much makes sense to invest.
Competitor and market analysis
Audience and message definition
Budget plan by channel
Campaign calendar
04
Creatives and copy
Ads designed to stop the scroll and drive action.
Persuasive copy for each audience
Graphics for feed and stories
Short-form video scripts
Variants for A/B testing
05
Tracking and conversions
We install everything needed to know which ad brought each customer.
Google Analytics 4 and Google Tag
Meta Pixel and Conversions API
Form, call and WhatsApp conversions
UTM parameters on every ad
06
Monthly management and reports
Campaigns are optimized continuously and you get a clear report every month.
Weekly bid and audience optimization
Budget adjustments based on results
Monthly report: spend, leads and cost per lead
Results meeting and next steps
Before and after
Processes we transform
Real examples of how day-to-day work changes.
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Ad spend
BeforePosts get “boosted” with no goal and nobody knows what worked.
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With VALNETCampaigns with a defined goal, audience and budget, tracked end to end.
Incoming leads
BeforeMessages arrive across several accounts and some never get an answer.
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With VALNETEvery lead reaches your WhatsApp or CRM instantly, with its source recorded.
Budget decisions
BeforeThe same amount is spent every month without knowing if it works.
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With VALNETMoney shifts toward the ads and audiences that bring customers.
Ads
BeforeA single ad that runs until it wears out.
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With VALNETSeveral variants in testing, keeping the one that converts best.
Results reporting
BeforeScreenshots of “reach” and “likes” that say nothing about sales.
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With VALNETA report with spend, leads, cost per lead and recommendations.
Method
How we work
Every phase ends with something concrete you can review and approve.
Assessment
We review your business, your current accounts and your competitors.
DeliverableAssessment and opportunities
Strategy
We define goals, audiences, messages and budget by channel.
DeliverableApproved campaign plan
Setup
We build the campaigns, the ads and conversion tracking.
DeliverableCampaigns ready to launch
Launch
We switch campaigns on and connect leads to your WhatsApp or CRM.
DeliverableLive, tracked campaigns
Optimization
We adjust every week and present the results every month.
DeliverableMonthly report and improvements
What you get
Written campaign strategy
Campaigns set up in Google Ads and Meta Ads
Ads with copy and creatives for each audience
Conversion tracking installed (GA4, Google Tag, Meta Pixel)
Leads connected to WhatsApp, email or CRM
Monthly results report
Ad accounts owned by your company
Tools and technologies
Google Ads
Meta Ads Manager
Google Analytics 4
Google Tag Manager
Meta Pixel and Conversions API
WhatsApp Business
Looker Studio
Landing pages
Industries
Who it is for
Service businesses
Clinics, practices, academies, law firms or real estate agencies that need appointments and requests.
Retailers and online stores
That want to sell more products with campaigns measured by sales.
Companies already advertising
That pay for ads but do not know what works or what each customer costs.
Businesses getting started
That want their first campaign done right, without wasting budget on trial and error.
Scope and conditions
Ad spend (what you pay Google or Meta) is separate from our fees and is paid directly to the platform with your card.
Ad accounts, the pixel and the data are owned by your company.
Campaigns need a few weeks of data to optimize; results also depend on your offer, your price and your team’s follow-up.
Ads must comply with Google and Meta policies; some industries have special restrictions.
Professional photo or video production is quoted separately if needed.
FAQ
Frequently asked questions
How much should I invest in ads?
It depends on your industry, your city and your goal. In the initial consultation we recommend a starting budget and then adjust it based on real results.
Do I pay the ad budget to you?
No. You pay it directly to Google or Meta with your card. You only pay us for campaign management, so you always know exactly how much goes to advertising.
Do you guarantee a number of customers or sales?
No, and be wary of anyone who does. What we do guarantee is measurable work: well-built campaigns, constant optimization and clear reports to make data-driven decisions.
Are the accounts in my name?
Yes. The ad accounts, the pixel and the data belong to your company. We work with admin access and, if you ever stop working with us, everything remains yours.
Do leads arrive on my WhatsApp?
Yes. Prospects can reach your WhatsApp, email or CRM directly, with the source ad recorded. If you also want instant replies, we combine it with an AI assistant.
How often do I get results?
We review and adjust campaigns every week and send a monthly report with spend, leads, cost per lead and recommendations.